AI will slash headcount by two-thirds – Buy It Direct boss


Buy It Direct, which is based in Huddersfield, operates a number of online retail brands including Furniture 123.

It is a global company employing another 150 staff overseas, with a customer service operation in the Philippines.

Mr Glynne said increases in the national living wage and national insurance contributions were among the government’s “tax decisions [which] have accelerated the direction of travel”.

“So much so that our forecast is to have two-thirds less people, with the same revenue, same activity; two-thirds less people in an office environment within three years, and two-thirds less in our warehouse environment through investment in automation.

“A mixture of AI on the office side, and technology involving robots and automation and mechanisation in the warehouse, means that the future for employing UK people is very bleak for someone like us.”

His comments come at a time of increasing concern about jobs – especially entry level positions – being lost to AI.

Graduates in graphics design and computer science are among those who have said they find themselves competing against technology for roles.

At the end of last month, Amazon announced it was axing 14,000 jobs, saying it needed to be “organised more leanly” to seize the opportunity provided by AI.


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