By bizn_fun 
One of the main challenges faced by the industry in recent years has been high energy prices.
In its latest statement, the firm said it had been “proud to help preserve the tradition of pottery-making in Staffordshire by leading Wedgwood through some immensely challenging and complex global market dynamics since our acquisition”.
“As part of our ongoing operational review, production at our Barlaston factory is to focus on high-end, hand-crafted products, including Jasperware and Prestige Bone China, maintaining unique, local skills,” the firm said.
“Sadly, this will necessitate a reduction in the number of roles at Barlaston. We are commencing a standard 30-day consultation and will work closely with the workforce and trade unions to ensure that those affected receive correct support.
“By taking this step, we are ensuring the famous Wedgwood name and the Staffordshire craftsmanship associated with it continue.”