By bizn_fun 
A spokesperson for Brewdog said: “Following a year of decisive action in 2025, which saw a focus on costs and operating efficiencies, we have appointed AlixPartners to support a structured and competitive process to evaluate the next phase of investment for the business.
“This is a deliberate and disciplined step with a focus on strengthening the long-term future of the Brewdog brand and its operations.”
The spokesperson added they expect to attract “substantial interest” and breweries and bars will continue to operate as normal.
AlixPartners refused to comment on the sales process.
In an email to staff, which has been seen by BBC Scotland News, Brewdog said: “AlixPartners are specialists in business performance and transformation, and they will work alongside the leadership team in the coming weeks to evaluate options and make recommendations, including assessing the next phase of investment in the business.
“It is important to stress this is a normal and prudent step, and no decisions have been made. This does not change our day-to-day operations, our roles or our immediate plans. Our bars and breweries continue to operate as normal, and our focus remains on brewing world-class beer, serving our customers brilliantly and supporting our teams.”